- Metaplanet Inc. buys 1,088 bitcoins for $117.5 million.
- Bitcoin treasury target is 10,000 BTC by 2025.
- Strategy mirrors MicroStrategy’s corporate asset approach.

Metaplanet Inc., a publicly traded firm in Japan, announced the purchase of 1,088 bitcoins for $117.5 million in June 2025.
Bitcoin Acquisition Strategy
Metaplanet Inc. recently purchased 1,088 bitcoins for an average price of $108,051 per bitcoin. This acquisition aligns with the company’s ambitious Bitcoin treasury goal of holding 10,000 BTC by 2025. CEO Simon Gerovich attributes their strategy to MicroStrategy’s influence.
Funding the Purchase
The firm used $50 million in zero-interest bonds to fund the purchase, avoiding shareholder dilution. Metaplanet’s total BTC holdings reached 8,888, valued over $930 million. This aggressive strategy identifies the company as a significant player in the Asian digital assets market.
Impact on the Market
The move influences industry norms, showcasing Bitcoin’s status as a corporate asset. Financial impacts include a 66.3% yield year-to-date. This strategy sets a precedent, encouraging other firms to consider cryptocurrency for corporate treasuries.
“We’re targeting a BTC treasury of 10,000 BTC by the end of 2025, reflecting strategies inspired by industry leaders like MicroStrategy.” – Simon Gerovich, CEO, Metaplanet
Financially, the approach echoes MicroStrategy’s pioneering steps in corporate bitcoin acquisition. Regulatory and institutional responses may guide future organizational investments in digital currencies.
Future Prospects
Metaplanet’s actions may lead to regulatory discussions around corporate cryptocurrency holdings. With a history of following technologically advanced treasury strategies, Metaplanet seeks expanded influence in the institutional cryptocurrency market.