- Metaplanet’s BTC target and a notable advisory board change.
- K33 expands financial services beyond BTC holding.
- Both firms emphasize Bitcoin as a primary corporate asset.

Metaplanet and K33 are strategically enhancing their Bitcoin portfolios in 2025, showcasing a commitment to increased cryptocurrency holdings from Tokyo to Oslo.
This financial positioning highlights a growing trend of corporate interest in Bitcoin, further underlined by significant capital allocations and strategic business expansions.
Metaplanet
Metaplanet aims to hold 10,000 BTC by 2025, with investments funded through $135.2 million in bonds and debt issuances. K33 has secured 60 million SEK for Bitcoin purchases. Both entities underscore a shift to substantial BTC reserves.
Metaplanet is accumulating Bitcoin, with significant official backing, including the addition of Eric Trump to its board. Eric Trump, Strategic Adviser, Metaplanet, stated, “The formation of Metaplanet Treasury marks a significant milestone for our company as we aim to tap US capital markets for Bitcoin investment.” source
K33
K33, led by CEO Bull Jenssen, focuses on Bitcoin for corporate treasury growth and expanded financial services. Bull Jenssen shared, “We are excited to announce our corporate treasury strategy, which focuses exclusively on acquiring Bitcoin to enhance our financial services.” source
These actions signify an increasing acceptance of Bitcoin among corporations. Metaplanet’s Florida subsidiary aims to raise $250 million, while K33 collaborates with Nordic firms on Bitcoin services, marking diverse regional impacts.
Financial Implications
Metaplanet aims to hold 10,000 BTC by 2025 through significant investments. K33 has secured financial backing to focus on Bitcoin, underscoring a strategic shift towards cryptocurrency. Financial implications are substantial. Metaplanet’s holdings reach almost $840 million, while K33’s commitment includes interest-free loans focused on Bitcoin purchases, highlighting investments in cryptocurrency infrastructure.
Increased Bitcoin reserves by these firms signal potential impacts on the cryptocurrency market. The trend of using cryptocurrencies for corporate treasuries may influence global financial strategies, echoing players like MicroStrategy in the corporate adoption of Bitcoin.
Metaplanet and K33’s actions reflect a shift toward Bitcoin as a strategic corporate asset. This approach may lead to enhanced financial structures utilizing Bitcoin, as regulations adapt and corporate strategies evolve.