Cryptocurrency exchange Binance has partnered with the Confederation of African Football to sponsor the Africa Cup of Nations tournament to be held in Cameroon.
The 2021 Africa Cup of Nations is the highest workforce soccer tournament in Africa, which kicks off from January ten to February seven, 2022 in Cameroon. On this event, Binance, the world’s foremost cryptocurrency exchange, stated that it has partnered with the Confederation of African Football (CAF) to develop into the official sponsor of the tournament, solely in the area of blockchain and blockchain cryptocurrency.
We are enthusiastic to cooperate with @CAF_Online for the 2021 Africa Cup of Nations.#Binance is the official sponsor of # AFCON2021. pic.twitter.com/eVkJvGozzm
– Binance (@binance) January 9, 2022
Through it, Binance will accompany the Africa Cup of Nations for the duration of the tournament, advertising the highlights on social media. In addition, the floor emblem will seem on the marketing panels that run along the six stadiums wherever the matches will get spot.
Who is it #Binance? # AFCON2021 pic.twitter.com/HaYo3pdKPt
– Binance (@binance) January 9, 2022
Binance Africa chief Emmanuel Babalola explained advertising the exchange’s brand as a result of soccer, the continent’s most well-known sport, would be a way to increase awareness of cryptocurrencies amongst the persons right here.
The Africa Cup of Nations partnership energy is also aspect of a campaign to boost accessibility to cryptocurrency as a result of Binance for citizens. To date, Binance claims to have presented totally free crypto courses to above half a million Africans.
In latest many years, Binance has continually taken ways to delve into sports activities actions, showcasing logos on their shirts and issuing fan tokens for clubs this kind of as SS Lazio, FC Porto and Santos FC.
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