- Bitcoin underperformed gold by 45% in 2025, questioning its ‘store of value’ role.
- Gold’s strength impacted Bitcoin’s safe-haven narrative.
- Financial strategies of Bitcoin treasuries have faced challenges.
Bitcoin has underperformed gold by about 45% from January to December 2025, challenging its reputation as a ‘store of value.’
Bitcoin’s struggle against gold highlights its volatility and prompts questions about its role as a safe-haven asset.
Bitcoin’s Underperformance
The year 2025 saw Bitcoin’s status as a reliable store of value questioned, as it underperformed gold by approximately 45% from January to December. This significant decline highlights a challenging period for Bitcoin’s traditional narrative as a secure asset. This trend was evidenced by the fall in Bitcoin’s performance against gold, with no noted reactions from key players such as Satoshi Nakamoto or major leaders in the Bitcoin industry. Traditional treasury models, largely relying on Bitcoin, faced difficulties.
Impact on Safe-Haven Status
The decline has prompted concerns among investors, as Bitcoin’s ability to act as a safe-haven asset during market volatility was put to the test. Gold’s resilience amidst geopolitical tensions further exacerbated Bitcoin’s relative performance issues. The consistent depreciation signifies challenges for firms that adopted Bitcoin as a strategic financial instrument. The inability of Bitcoin to consistently outperform in tumultuous times brings forth discussions on its long-term role in diversified portfolios.
Future of Cryptocurrency
While Bitcoin’s potential remains under scrutiny, its underperformance has catalyzed further analysis of cryptocurrency as an investment avenue. The debate continues, underscoring the need for careful market navigation and enhanced strategies. Analysts anticipate potential regulatory and economic impacts as the market adjusts to these dynamics. Monitoring historical trends alongside evolving policies will be critical. Stronger regulatory frameworks may emerge to counter volatility and support investor confidence.
Nate Geraci, President, The ETF Store, commented, “It is only 15 or 16 years old, so still has to prove itself as that digital store of value,” amid a 25% drop from the Oct 2025 high and inconsistent safe-haven behavior. source.






