According to a filing with the United States Patent and Trademark Office (USPTO), Sony Music is the hottest identify to apply for NFT trademark safety.
According to a filing filed with the USPTO on August thirty and shared yesterday by lawyer Mike Kondoudis, Sony Music has utilized for trademark safety for the Columbia Records brand, to be utilised in the manufacturing of music and media podcasts by way of NFT assistance.
#SonyMusica has filed a trademark application for the Columbia Records brand and claims to use it for:
▶️ NFT supported media
▶️ Music manufacturing + podcasts
▶️ Artist management + Music distribution companies
..and extra!#NFT #Metaverse # Web3 #Columbiarecord #Pop #Rock #Hippopotamus pic.twitter.com/xY7kRMgo1m
– Mike Kondoudis (@KondoudisLaw) September 6, 2022
As a consequence, the new brand will be utilised for on-line advertising and marketing, distribution, marketing and enjoyment companies and other types.
NFT and Metaverse are steadily gaining ground in the music and enjoyment sector. At this year’s MTV’s Video Music Awards (VMAs), Eminem and Snoop Dogg carried out “From the D to the LBC,” from inside of Yuga Labs’ Otherside metaverse.
The move also partly displays Sony’s extended-phrase strategies with NFT. But this is not Sony’s to start with stage in making use of NFT to develop their small business.
In August, Sony Music joined quite a few other investment money in a Series A funding round for MarketsPlace. In early March, the corporation partnered with Snowcrash and music giant Universal Music Group to release Bob Dylan and Miles Davis’ NFT assortment. Sony’s RCA Records expanded into China earlier this yr. The corporation positions itself as a Web3 enterprise to assistance artists experimenting with streaming, gaming, VR, AR, NFT, and metaverse.
To comply with Finbold, the variety of applications filed with the USPTO for NFT trademark safety in the United States alone has elevated extra than 400 instances this yr. In truth, considering the fact that the starting of the yr, quite a few celebrities have entered the NFT and metaverse discipline. These can be cited as musical icons Miley Cyrus, rapper Snoop Dogg, superstar rapper Kanye West, the English Premier League or the classic giant Meta …
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