Crypto.com is the hottest cryptocurrency exchange to consider to attain an interactive and tech-savvy audience of e-sports activities fans, getting just announced that it has signed a sponsorship deal with a single of the European powers is Fnatic.
The five-yr contract is really worth additional than $ 15 million in complete and will make Crypto.com a Fnatic Global Cryptocurrency Partner. London-based mostly Fnatic is ideal recognized for its European League of Legends (LEC) crew, as very well as other prosperous aggressive video games this kind of as Counter-Strike: Global Offensive (CSGO) and Dota two.
Money are unable to acquire Fnatic experiences, rewards and digital items. Read additional about our historic partnership and what it signifies to you right here: https://t.co/HPcuhF5NMT
– FNATIC (@FNATIC) September 16, 2021
The Crypto.com branding will seem on the Fnatic crew jerseys. The crew will also be providing unknown rewards and unique possibilities to Crypto.com end users, along with programs to launch Fnatic-branded NFT collectibles. Additionally, Fnatic will collaborate on material creation centered on cryptography training and monetary literacy.
Fnatic’s deal comes immediately after a series of current partnerships among cryptocurrency exchanges and well-liked e-sports activities teams are developing. FTX signed a ten-yr $ 210 million naming rights deal with Team SoloMid (TSM) in June, although Coinbase is linked with Evil Geniuses (EG) and Team Secret is sponsored by Uniswap.
Coupled with the stability presented by the 5-yr deal, Fnatic Partnerships Director George Mead says Crypto.com’s programs for branded digital items and dedication to Crypto.com are important aspects in the romance.
Crypto.com’s prolonged-phrase and investment strategy is helpful to Fnatic and the esports market in common. We have partnered with some of the largest sports activities brand names in the globe and will be their very first spouse in esports.
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